A helping hand for a quirky brand

When quirky country brand Joules asked us to come up with some creative ideas to raise and reinforce their brand profile, we were more than happy to oblige.
We worked with their in-house team to develop concepts for POS, window displays, events, competitions, virals, emails and photography, and also produced two editions of their lifestyle magazine.
We were also commissioned to conduct research into how their ‘catazine’ (the catalogue in the form of a magazine) could be improved.